Saturday, 28 May 2016

The thin line between Creating and Consuming Content on Social Media

The internet has allowed us to store and process huge amounts of content and data, alleviating the need for print documents. We now have access to a staggering amount of information online and they are extremely easy to access through our mobile devices every day thanks to google and all the social media networks around.

Users now expect content which is relevant to their interests and this has been provided by a huge increase in content sources and the channels through which they can be discovered. As long as the content that the user are viewing satisfies them, they care less about who produced it and how they got there.
The main part of acquiring information is being able to use it effectively, but there is no way you can do that if you are not training your eye to see information that you can use to help you get to the next level in life and make money.
This should be one of the motivating factor to start creating content online because there are lots of information on facebook, instagram and twitter that can easily distract you from achieving your dreams. Bloggers and comedians on social media are busy promoting content to you on facebook and instagram in other to get you to click them and in turn they get paid for the followers and traffic they get. They are doing a great job at this, that is why lots of us are falling for comedy skits by Mc-Angel and Emmanuel or Craze clown.
The moment you make a conscious effort to start seeing the opportunities online you will immediately wake up a part of your brain that will be looking at content online with the aim of creating yours. Like they say you can not give what you don't have. Jesus said "it is more blessed to give than to receive"
The person that gives is more blessed than the person that receive.
Most people are quick to form their opinions about a brand or their corporate messaging after a short browse of their social media platforms. From Facebook to Twitter and now Instagram, Google has made it a lot worse now because whenever you search for your name or brand on google you will see all the information about yourself including all your social networking accounts. Everything you share online is linked together and these days you can easily connect your various accounts together and get your contents shared automatically on its own to various platforms with ease. This does not affect just individuals, what companies also share online can easily be used by its customer to generate a picture of what their business values are and how they respond to customers questions online now influence the quality of their customer services.
Like I always say “The internet is a gift to our generation, what are you doing with it?”
Remember this; if you plan to build a brand for you self online you should understand that not every funny picture or comedy skits you see on Facebook should be shared to your timeline.
Resist the urge when it comes. If you stumble on a funny video while scrolling through you page, laugh and move on…you can only share if you are a comedian or an entertainer and your followers are expecting such content from you.


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