Wednesday, 13 January 2016

Snapchat to Add a New Service to Help Users with Money Management

Companies that own communication apps have begun looking at other means of attracting more users to their platforms.
Given that more and more messaging and calling apps keep coming in every single day, offering the same services as the ones already available with maybe a small tweak to offer uniqueness, there is need to diversify in order to stay relevant in the ever-changing market.

Snapchat, one of the fastest growing social networking applications in the U.S., is well aware of this and as a result, the company has resolved to introduce a new service that will help its users expertly manage their money. Snapchat is well-known for its unique feature that lets photos and videos shared between users disappear after some time.
This American startup now wants to get into your finances with a service that will allow its users to invest their money via the app. According to Reuters, the saved money will then be managed by algorithms. At the moment, there is very little information about this service, but we expect to hear from Snapchat in the coming weeks or so.
Nonetheless, close sources to this matter claim that once launched, the service will ensure that the users can access exchange-traded funds.



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